Executive Director- Strategy & Business Development, Bhumika Enterprise,
As a founder member of the Collage – Unitech Group we focused on “Shopping Malls” across emerging cities in India. We conceptualized, positioned, leased and sold out over 2.5 million square feet of retail space in Great India Place (Bhopal & Dehradun), Viva City & Viva Square (Kanpur) and Viva Collage (Jallandhar). Currently as the Executive Director, Strategy and Business Development at Bhumika Enterprises Private Limited (Poddar Group) I am responsible for leasing out the 1.7 million square feet mixed use development “Urban Square”, Udaipur being
developed at a cost of INR 600 crores. I am also responsible for strategizing and spearheading the groups expansion plans in the retail development space. Previously, as the COO of the Earthcon Group I was responsible for managing operations, cash flows and providing direction to all teams to achieve the sales and profitability targets. The Earthcon Group is a Noida based Real Estate Development company with a Pan India presence and currently, has over 10 million sq. ft. of residential and commercial area under development in Delhi, Noida, Greater Noida, Lucknow, Dehradun, Moradabad and Bhopal. My skill set includes Market Assessment, Project Feasibility, Product Conceptualization and Positioning, Business Planning, Financial Structuring, Sales Management and Marketing Strategy, Retail Leasing, New Business Development & Team Building. I am a member of the Royal institute of Chartered Surveyors (MRICS) and a designated Chartered Management Consultancy Surveyor. Recently I was awarded a certificate in Commercial Property Valuation course by the Royal Institute of Chartered Surveyors (RICS).
I started my career in the FMCG industry and worked at some of the most admired companies in India like ITC Agro Tech, Dabur India, JWT & ICI India. I gained invaluable experience across brand management, advertising planning, sales management and strategy consulting. I am a B.A (Hons) graduate from Hans Raj College, Delhi University and a post graduate holder of a Master’s in Business Administration (MBA) from the Scottish Business School, University of Stirling, Scotland. UK